Swach Bharat, Swasth Bharat (Clean India Healthy India)

Name of the activity: Swach Bharat, Swasth Bharat (Clean India Healthy India)

Country/NMO: India (MSAI)

Program: Healthy Lifestyles & Non-Communicable Diseases

Contact information: [email protected]

Type of the activity: Education. Education on health issues for specific societal groups, either in the form of projects (set of tasks for a certain group over a fixed period of time), events (something notable that happens) or conferences (form meeting about ideas related to a particular topic, usually over several days).

General description:

A long term campaign which assess the sanitation and NCD deficits in adopted rural villages and implements targeted interventions by evaluating the baseline assessments.

Stage 1- In rural villages

It has 3 main phases:

Phase 1- Baseline assessment (conducted in 2017)

Phase 2 – Awareness session on sanitation issue + evaluation

Survey: Non Communicable diseases

Health camp ( if possible) OR door to door Hypertension checkup

Phase 3 – NCD awareness session + Evaluation

Health check up camp for children

( height+ weigh + BMI + eyes + teeth)

An activity report is maintained for each adopted village.

The phases of the campaign are monitored through pre and post event forms to make sure the interventions are in line with the project design. The SCOPH national team evaluates each individual baseline assessment to plan and implement targeted interventions.

Focus area:

Prevention of NCDs and Health Promotion

Problem statement:

-Public health problems in India mainly fall under the continuum ranging from sanitation and nutrition. The study of preventive and social medicine though beautiful but has reduced it to mere long answers. Small initiatives and interventions can deliver good calculable impact.

-26 per cent of all deaths in India happen due to cardiovascular diseases.Men are at a higher risk.

-India had an estimated 22.2 million chronic COPD patients and around 35 million chronic asthma patients in 2016.

Target groups:

General population


General population

Objectives and indicators of success:

Each local officer adopts a rural village nearby and conducts baseline assessment and targeted interventions in adopted villages over a span of 2 years.

At Least 3 Door to door survey regarding sanitation and non communicable diseases in the area

Enquire with local governing bodies regarding prevalence of diseases, existing public health problems and demographics of the region.

Take the support of local governing bodies/ Anganwadis/ asha workers, to develop better insight into the problems of the area

Three phase campaign

Phase 1- Sanitation baseline assessment through door to door survey

Phase 2- Targeted intervention on Sanitation Issues , NCD Door to door survey and Hypertension checkup camp

Phase 3- Targeted interventions on NCD issues along with health checkup camp for children

Success indicators:

At Least 5 local officers successfully adopt a village and conduct the baseline assessment

Conduct at least 3 door to door surveys in each village

Evaluate the assessment and implement at least 2 planned interventions.



STAGE 1 – Rural village

Phases/ Pillars:-

Baseline (problem assessment and target population selection).

First intervention- Sanitation programme

Second intervention – NCD programme

Phase 1:- Baseline Assessment( Local situation analysis).

Plan of Action: To assess the condition and level of sanitation and health in the rural parts country.Every LPO to adopt a village and conduct a baseline assessment.Develop individualised interventions as per the evaluation of the baseline

Phase 2 – First intervention

Plan of Action:- Evaluate the baseline assessment to plan and implemented targeted sanitation interventions in the adopted villages. Also conduct a baseline NCD survey and a Hypertension checkup camp.

Phase 3

Plan of Action:- Evaluate the NCD survey to plan and implemented targeted NCD interventions in the adopted villages. Also conduct a health checkup camp for children

Plans for evaluation:

The campaign is supported by a Project Design and evaluation methodology.

Activity Reported created for each adopted village to monitor the working and ensure individualised targeted approaches.

Pre and post event report forms to record and create a database of conducted events

The Baseline assessment surveys are evaluated to ensure that the interventions being done are targeted and necessary for that population

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